The cost of living has been rising throughout the world and now affects every area of people’s life. For many people, growing costs may mean that takeout coffee is now more expensive than ever. Data from Europe show that the cost of takeout coffee increased by over a fifth in the year before August 2022 […]

Few marketing strategies are as effective as packaging when it comes to coffee. Good packaging may help build brand identification, provide a wealth of information about the coffee, and serve as the consumer’s initial point of contact with a company. To be effective, however, all graphics, text, and logos must not only be legal, but […]

Coffee packaging is crucial for introducing and selling the product to customers as well as safeguarding the beans during transit. Coffee packaging, whether it’s displayed on a shelf or online, offers information that may influence a customer to choose it over other brands. This covers cost, origins, and whatever eco-credentials a roaster could have. According […]