It can be challenging to choose the proper-sized bag or pouch for roasted coffee. While 350g (12Oz) coffee bags are frequently the norm in many settings, this might not be enough for those who drink several cups during the day. Making more informed, strategic business decisions will help roasters and coffee shop owners sell 1kg […]

Before coffee reaches customers, it is handled by innumerable people, and each contact point raises the possibility of packaging damage. In the beverage products sector, shipping damage amounts to an average of 0.5% of gross sales, or about $1 billion in damages in the US alone. A business’s commitment to sustainable practices may be impacted […]

The color of a coffee roaster’s bag can influence how people view the business and its values, increase brand recognition, and bolster consumer confidence. According to a KISSMetrics survey, 85% of buyers think color is the main factor influencing their decision to purchase a product. Even strong emotional responses to some colors, such as enthusiasm […]